At every turn, the synthetic culture of Empire implores us to throw our hearts and minds into unconscious polarization. It wants us to radicalize ourselves to either patriot or terrorist, believer or atheist, white or black, liberal or conservative, strong or weak, and then embark on an endless crusade to reform, condemn, or destroy the other side. This one-way polarization renders all participants impotent, regardless of which side they pick. This subtle but devastating trick deactivates our will and we automatically forfeit our capacity to rule ourselves. Lost in unconscious polarization, we serve Empire.